Level 3’s Vyvx To Broadcast College Ball, Upgrades Local Switching

June 7th, 2010 by · 1 Comment

Level 3 Communications (NYSE:LVLT, news, filings) had two interesting announcements for its Vyvx product line today.  First, it updated its local switching services, now allowing its customers to transmit video feeds between local loops in the same market, whether they are purchased through Level 3 Vyvx or not.  New rates will be available in some 50 markets, including London.  And HD loops of 1.5Gbps and 3Gbps will be initially in a dozen major markets with more on the way.  It's nice to see the Vyvx product lines taking advantage of the company's newly empowered locally focused groups.

More importantly, at least if you are a college basketball fan, Level 3 Vyvx's VenueNet+ will be available in Louisville's KFC Yum center, which is scheduled to open in October.  Along with the University of Louisville's men's and women's basketball teams, the facility will also host concerts, family shows, conventions and trade shows.  Vyvx has long had a major presence at professional sports sites, but the company says this is the first college venue to utilize the VenueNet+ service.  New venues mean new revenue opportunities for Vyvx, of course.

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