The interconnection space has been one of the most rapidly evolving pieces of the communications infrastructure marketplace over the last few years. Now it seems to have evolved further, stretching into the world of software-as-a-service. IIX today launched a new SaaS company, called Console Inc., aimed at bringing direct network interconnection to enterprises.
IIX isn't revealing a lot of details about Console's technology yet, those will come at an unveiling event on September 9 along with the first partners for the company's ecosystem. But basically, they've been building a software suite that automates the business of interconnection to a level where enterprises can point and click their way to secure cloud connectivity. That helps them bypass the public internet along the way to the AWS, Azure, and other cloud assets that are so increasingly important to business today.
IIX was founded by a group of industry veterans and has been focused on taking developments in SDN and automation in general and applying it to the business of interconnection. Last fall they bought Allegro and its Snap automation platform, and this past spring they bought IX Reach and now have a 150-PoP network footprint that aggregates connectivity to and between exchange points and transit networks around the world.
In Console we can see the broader plan taking shape. IIX plans to work in parallel with data center and network operators who don't want to do this sort of interconnection automation work in-house yet who need to be able to sell cloud connectivity to their enterprise customer base. How much luck they have doing so will depend on the details of Console's SaaS platform.