This one gets classified in the ‘You know nothing is happening when…’ folder. Here I am scanning the meager news and blog articles out there, and what do I find? Article after article about a mysterious gap of a few hours in the ability to buy an iPhone in New York City via AT&T’s website. The instant conclusion? That AT&T’s network in NYC must be being crushed under the weight of data traffic so badly that the company had to stop selling them. The evidence? None of any sort.
That’s right, there were no new reports of congestion and there was no actual suspension of sales. There was no stoppage of selling iPhones at any other locations like Apple’s online or retail stores, or even AT&T’s retail stores. The entire idea that they would try to manage congestion this way is so boneheaded from an engineering point of view that it boggles the mind. This was probably actually a simple outage somewhere on AT&T’s sales site, possibly an inventory problem or simply a misconfiguration due to human error when changing which zip codes are hooked up to what. I’ll bet AT&T management didn’t say anything about it because they didn’t even know about it, and were trying to figure out which of their myriads of employees tripped over the extension cord or whatever. Mysterious? Hardly.
The media – both blogosphere and traditional outlets – have been getting downright just a tad aggressive lately haven’t they? I hope they ease back a little on the iPhone frenzy next year, I don’t think I can take 365 more days in a row of hand wringing over their network congestion problems. But it’s not just the iPhone of course, do we really need to know each and every sponsor that is thinking about considering cutting back on its relationship with Tiger Woods and why?
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